FROM OCO GLOBAL
BY DR. JOACHIM ARNOLD
A changed world needs a changed approach.
In little over twenty-four months, the world has changed massively and in particular for business, changes came in the way it is structured, how it operates, where it’s based and where its core market(s) is.
And as the global economy is taking its first steps out of a worldwide pandemic, which has shown up the vulnerabilities of our globally connected business systems; our once robust global trade routes have collapsed, and powerful industries like oil and gas experienced a crippling decrease in profits.
The pandemic was just one of several significant shocks to the world economy in recent years. A hard Brexit has affected more than just trade in Great Britain and Northern Ireland, and in 2021 the Suez Canal obstruction affected global retail. Additionally, an alarming shortage of semiconductor chips continues to affect everything from tech gadgets, healthcare, motoring and everything in between. Add to that the Russian invasion of Ukraine and seismic international economic sanctions against the Russian economy, and energy and cost of living crisis. Resulting in global business under increasing pressure from all directions.
So, it’s against that backdrop of uncertainty that competition clusters and cluster internationalization is being reassessed.
